I always make my Boards secret (meaning no one can see them) until I amass at least 4-5 pins on the Board. Pick the category that fits your Board closely.Ħ) Make it Secret. This is very important to be found when people are searching for your product or service. Be succinct but let potential followers know what to expect and what you plan to pin here.ĥ) Choose a Category. Make sure you use keywords for your business and for the Board in order to be found more easily in Pinterest search. Make it descriptive but not too long.Ĥ) Add a Description. This part is key because people will often make the decision to follow or not follow a particular Pinterest Board based on its name. How to Create a Pinterest Board:ġ) Log in to your Pinterest account and find the + button in the top right, next to your photo.ģ) Name your Board.
They are the first items that potential followers see when visiting your Pinterest account and making the decision to follow you. Pinterest boards give potential followers a glimpse into your business. An effective Pinterest account for business starts with great Pinterest Boards. As with any online marketing tool, you should be using Pinterest strategically, with an eye on achieving your business goals. There is no doubt that businesses, especially ones that sell their products or services online, should be exploring Pinterest as a major weapon in their marketing arsenal.
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